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Access No. 10648 Hawley, Raymond and James Barton Zabin Understanding Advertising The Gregg Publishing Company Good. Light shelf wear and soiling on the covers and spine. No dust wrapper. 1931 hardback with 150 pages, color frontis., b&w ad illustrations and an index. Advertising, print media. $20

 

Understanding Advertising, Hawley, Raymond and James Barton Zabin, 1931